Insights

Discover insights from partnering with clients to drive real-world results for their business. Here you can browse articles, guides, case studies, and more by the topics you’re most interested in.

Unlocking Deeper Fan Insights With RFID Technology

RFID (Radio Frequency Identification) technology is transforming the way fans experience VIP hospitality at various events. Ticketmaster is at the forefront of this innovation, using RFID to create a more seamless event experience while unlocking

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Unlocking Deeper Fan Insights With RFID Technology

RFID (Radio Frequency Identification) technology is transforming the way fans experience VIP hospitality at various events. Ticketmaster is at the forefront of this innovation, using RFID to create a more seamless event experience while unlocking powerful fan insights. What is RFID Technology? RFID technology uses small radio-frequency elements that can be embedded in wristbands to communicate […]

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Article

Accessible pre-sale another first for the Australian Open

In a world-first, the Australian Open will offer an Accessible Pre-sale this month, giving fans with accessibility needs the opportunity to purchase tickets for the 2026 tournament before they go on-sale to the general public. Arena tickets available in the Accessible Pre-sale will be for accessible seating bays, ease of access seating, enhanced vision seating, […]

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Article

Men’s Rugby World Cup 2027 ticketing programme unveiled

Rugby fans in Australia and across the globe can now start to plan their Rugby World Cup experience, as the ticketing programme for Men’s Rugby World Cup 2027 was unveiled at an event organised in Sydney. With fans placed firmly at the heart of the process, the ticketing programme embodies a new era of openness […]

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Ticketmaster and the AFL to offer one-of-a-kind digital collectible to celebrate the 2022 NAB AFLW Grand Final
View insight: Ticketmaster and the AFL to offer one-of-a-kind digital collectible to celebrate the 2022 NAB AFLW Grand Final
Article

Ticketmaster commissions two-part film series looking at Australia’s path in returning to live events
View insight: Ticketmaster commissions two-part film series looking at Australia’s path in returning to live events
Article

Ticketmaster launches Smart Help
View insight: Ticketmaster launches Smart Help
Australian Open had a successful run as first grand slam event of the year, despite COVID-19 restrictions.
View insight: Australian Open had a successful run as first grand slam event of the year, despite COVID-19 restrictions.
Sydney Royal Easter Show successfully makes a comeback after COVID-19
View insight: Sydney Royal Easter Show successfully makes a comeback after COVID-19
Smash-hit Broadway production, Hamilton, has premiered in Australia
View insight: Smash-hit Broadway production, Hamilton, has premiered in Australia
Article

Live entertainment fans in Australia and New Zealand are excited as live events are reintroduced
View insight: Live entertainment fans in Australia and New Zealand are excited as live events are reintroduced
Girls Can’t Surf: Layne Beachley and Michaela Perske join Live Nation employees on International Women’s Day 2021
View insight: Girls Can’t Surf: Layne Beachley and Michaela Perske join Live Nation employees on International Women’s Day 2021

Historic Italian Football blockbuster to be broadcast live and free on the Seven Network

The historic Italian football blockbuster at Optus Stadium between AS Roma and AC Milan will be broadcast live and free at 7.00pm AWST, Friday, 31 May on Seven and 7plus. The Asia Pacific exclusive match on Friday 31 May is supported by the

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Insights

Unlocking Deeper Fan Insights With RFID Technology

Top picks

Unlocking Deeper Fan Insights With RFID Technology

Accessible pre-sale another first for the Australian Open

Men’s Rugby World Cup 2027 ticketing programme unveiled

All Insights

Ticketmaster and the AFL to offer one-of-a-kind digital collectible to celebrate the 2022 NAB AFLW Grand Final

Ticketmaster commissions two-part film series looking at Australia’s path in returning to live events

Ticketmaster launches Smart Help

Australian Open had a successful run as first grand slam event of the year, despite COVID-19 restrictions.

Sydney Royal Easter Show successfully makes a comeback after COVID-19

Smash-hit Broadway production, Hamilton, has premiered in Australia

Live entertainment fans in Australia and New Zealand are excited as live events are reintroduced

Girls Can’t Surf: Layne Beachley and Michaela Perske join Live Nation employees on International Women’s Day 2021

Historic Italian Football blockbuster to be broadcast live and free on the Seven Network

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