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How Ticketmaster Uses AI to Enhance Event Discovery, Fan Support, and Experiences
Key Takeaways Artificial intelligence is redefining the live event experience. At Ticketmaster, AI is integrated across every stage of the fan journey, including event discovery, search, purchase, and support, delivering results for clients and
How Ticketmaster Uses AI to Enhance Event Discovery, Fan Support, and Experiences
Key Takeaways Artificial intelligence is redefining the live event experience. At Ticketmaster, AI is integrated across every stage of the fan journey, including event discovery, search, purchase, and support, delivering results for clients and seamless experiences for fans. With brand trust, scale, and strong marketplace authority, Ticketmaster consistently performs at the highest level across traditional […]
How Moto GP Enhanced Premium Fan Experiences with RFID Solutions
That’s a wrap for MotoGP 2025 at the Phillip Island Grand Prix Circuit. With tens of thousands of fans coming through the gates across the three event days, it is clear that Moto fans were eager to be close to the action this year. Alongside the action, the Australian Motorcycle Grand Prix 2025 were also the first […]
Unlocking Deeper Fan Insights With RFID Technology
RFID (Radio Frequency Identification) technology is transforming the way fans experience VIP hospitality at various events. Ticketmaster is at the forefront of this innovation, using RFID to create a more seamless event experience while unlocking powerful fan insights. What is RFID Technology? RFID technology uses small radio-frequency elements that can be embedded in wristbands to communicate […]
It’s lights out, and away we go – Ticketmaster Australia and the AGPC celebrate record breaking attendance for the third year in a row at the FORMULA 1 ROLEX AUSTRALIAN GRAND PRIX 2024
Serving up the best year yet – the Australian Open’s 2024 Grand Slam introduces new facial recognition entry technology while breaking attendance records
Historic Italian Football blockbuster to be broadcast live and free on the Seven Network
The historic Italian football blockbuster at Optus Stadium between AS Roma and AC Milan will be broadcast live and free at 7.00pm AWST, Friday, 31 May on Seven and 7plus. The Asia Pacific exclusive match on Friday 31 May is supported by the